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Russell's Cottages 1934
What is certainly the village's most devastating fire ever, occurred on Friday 23rd June 1934, when ten thatched cottages, situated next to Gordon Russell's furniture factory, were destroyed in about half an hour. The cottages were part of a row of twelve, built about seven years earlier by Gordon Russell to house his employees.

Below are photos of the cottages taken some years before the fire. The furniture factory was built later on the rough area across the track from the cotages.

Russells Cottages before the fireRussells' Cottages Before the fire

 

 

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At about 11am on the day of the fire Percy Treherne, the factory engineer, discovered that the cottage occupied by himself and his family was on fire. He ran to raise the alarm, and returned with a ladder which he pitched against the roof. Using fire extinguishers he tried desperately to douse the flames. At this time the area of roof on fire, looking from the outside, appeared quite small. Unfortunately his efforts were to no avail as the fire had already taken a firm hold under the thatch.




 
Close examination of this photo (see inset) indicates the fire brigade was already on the scene; as two firemen can be see amongst the crowd. It's not clear though whether the thin jet of water is coming from one of their hoses or from some other source.
 
The fire spread rapidly as workers from the factory rushed to save furniture and personal belongings from the cottages. In the confusion one occupier, Mrs Keen, had a narrow escape when furniture being salvaged was placed against the back door of her cottage. With her back door blocked, and unable to escape via the front due to heat from the fire, she made her exit, with her young son, through a rear window. Such was the ferocity of the fire, very little could be saved, and within fifteen minutes all ten properties were engulfed in flames.
 
Gordon Russell's cottages well alight  23rd June 1934
 
 
The Broadway fire brigade was quickly on the scene, followed, later, by the district brigade from Pershore, and brigades from Blockley and Stratford. The Broadway firemen connected their hose to a hydrant. But the poor condition of the hose was immediately apparent as water spurted from the many leaks along its length. It became obvious there was no chance of saving the cottages, so efforts were concentrated on preventing the fire from spreading to neighbouring properties. A strong wind carried burning thatch in the direction of the Lygon Arms Hotel. Frantic efforts were made to prevent a thatched cottage belonging to the hotel catching fire. Staff positioned themselves on the roof, and extinguished the burning embers as they fell. A large thatched barn belonging to the factory was also in danger.

Two more cottages standing a short distance away from the others, and upwind of the fire survived, largely due to the efforts of Bob Cook who had been working in the garden of a neighbouring property. He ran up and down a ladder with buckets of water keeping the thatch wet to prevent radiated heat igniting it. Heat from the fire was so intense that it cracked glass in the windows of the adjacent factory, and cooked vegetables growing in the Lygon Hotel's garden nearby. There were, surprisingly, no serious injuries, however several people including Mrs Keen and the policeman, P.C. Brodie, suffered minor burns.
By midday, only one hour after the first flames were spotted, the fire had almost burned itself out, leaving ten families, a total of forty-one people, homeless.
 
Gordon Russell's cottages 1934
What caused the fire to start is unclear, but its rapid development was assisted by a strong wind and drought conditions. In the weeks following, questions were of course raised about the inadequacy of fire fighting facilities in the village. But it is difficult to see what more could have been done in this case.
Even if all the resources available today had been at hand then, it is doubtful whether any of the properties could have been saved, given the speed and ferocity with which the fire spread. There was no excuse, though, for the appalling condition of the Broadway fire hose. According to the reports, it was necessary for helpers to hold their hands over the holes in a vain attempt to prevent the escape of water along its length.

A relief fund was set up immediately, and by the time the appeal closed on 3rd August donations totaling £536.16.4d had been received, to be shared between the ten families made homeless. The two cottages which survived the fire still stand at the rear of the factory site. A stone wall which was behind the burning cottages is also there today, and shows clear signs of scorching.

 

 

 

 

 

 

 

 

 

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Gordon Russell's cottages on the evening of the fire 1934
 
Close up of firemen at Russells Cottages fire 1934  

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As a post script to this story, the two cottages which survived the 1934 fire were severely damaged by fire, seventy-five years later, in 2009.
They have since been fully restored.

 
Burnt out cottages 2009 Russell Cottages on fire 2009